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Prepr CMS: smart content management for fast websites



For marketing teams who want to get more out of their content

In a digital world where visitors expect speed, relevance, and personalization, Prepr helps you gain an edge. Prepr is a data-driven headless CMS specifically designed for high-performing lead generation websites. Thanks to built-in personalization, A/B testing, and easy integrations, Prepr not only lets you build a fast website but also a platform that continuously learns and optimizes.

At Aviva Solutions, we believe in technology that truly empowers teams. That's why we're an official partner of Prepr: so you, as a marketer or developer, can maximize your impact with minimal complexity.

A laptop with the logos of Aviva Solutions and Prepr.

What is Prepr? 

Prepr is a headless CMS specifically designed for data-driven marketing teams. Unlike traditional CMSs, Prepr offers real-time personalization, A/B testing, and easy integrations with tools like HubSpot, Mailchimp, or GA4. This allows you to focus on conversion and user experience, without additional tools or workarounds.

Why is Prepr unlike any other CMS?
Prepr combines content management, personalization, and optimization in a single environment. No separate plugins or scripts. Everything works out-of-the-box and can be managed without developer assistance.


Prepr for marketeers and developers


Simple, flexible content management

Use Prepr's intuitive Visual Editor to effortlessly create and manage content without developer assistance. Publish across multiple sites for consistent updates, while built-in SEO tools and rapid publishing workflows keep your team agile and help you rank higher.

Built-in personalization

Deliver personalized content experiences by segmenting audiences based on behavior, interests, and demographics. Prepr integrates seamlessly with your existing CRM or CDP systems, allowing you to easily sync user data and increase engagement, conversions, and leads with relevant experiences.

Advanced optimization tools

Use built-in A/B testing to experiment with different content variations and discover what works best for your target audience. Prepr's data-driven approach allows you to continuously improve engagement and conversion rates.

Easy martech integrations

Seamlessly integrate Prepr with your existing marketing stack, such as CRM, email marketing, and analytics tools. This way, you can work from a single central location and efficiently manage and analyze your marketing efforts.

Developer-friendly architecture

Prepr supports modern development workflows with features like GraphQL APIs, compatibility with CI/CD pipelines, and extensive documentation – a solid choice for development teams.

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Introducing Prepr

Introducing Prepr

Want to know how to handle content management and personalization more efficiently? Download our presentation and discover how Prepr, as a headless CMS with built-in personalization, helps your marketing and development team work faster and more efficiently.

Download here

The best digital experience.

Because you need a platform that grows with your ambitions, or because you want to improve your online services. Whatever the case, you're looking for a solution that truly works. One that meets not only the needs of your organization, but especially those of your users.

Together with a partner who combines strategy, design, technology, and management. From concept to delivery: the right professional at every step, thinking along with you and knowing what it takes to realize your digital ambitions.

You'll find that partner in Aviva Solutions. Since 2006, Aviva Solutions has been helping organizations create powerful online experiences. We are a full-service digital agency that combines strategy, design, development, and management into a single, integrated approach. Our teams build digital solutions that work for you and your users. With over 20 years of experience, we know what it takes.

Why Aviva Solutions

When switching to a new platform, you do so with a partner who understands your business and has a proven track record of satisfied customers.

Prepr Partner

Prepr Partner

We work closely with Prepr. From optimization to new platforms, we handle it all.

Award winning projects

Award winning projects

Together with our customers, we have won several great awards for our projects.

Get more our of Prepr

Get more our of Prepr

We're unique in our approach, helping you get the most out of Prepr. After launch, we'll continuously support you to achieve better results and achieve your goals.


We're being noticed!

Our customers are very satisfied with our work, and we're also winning awards with it!

Aviva Solutions is certified by Emerce100
Aviva Solutions has received several wonderful awards, including Site of the Year, Site of the Month, E-Shop of the Year, and several MVP titles

Our projects

We have been building converting platforms for our clients for over 15 years.

Want to get started? Book a demo!

In this free demo, we'll take you step-by-step through Prepr CMS. You'll discover how to:

  • Easily manage content using the drag-and-drop editor
  • Uses A/B testing and personalization to increase conversions
  • Smartly leverages AI for faster content creation
  • Prepr integrates with your existing tools and systems

The demo is tailored to your organization and needs. Whether you're a marketer, developer, or product owner, we'll show you exactly what's relevant.

Our expert will demonstrate it live and answer all your questions. This way, you'll immediately know if Prepr is a good fit for your digital platform.